Wednesday, September 24, 2008

This Is What I Call Terrible Marketing.

Okay, I know marketing strategy better be changed to match each region's taste and culture, but how is this..

Ubisoft-altered US version of the title design

..better than this??

The Original Japanese Title Design

Please, Ubisoft, just bring back the old design...

3 comments:

Doc said...

by the way...the bottom one says original soundtrack...

Peter Park said...

yeah, I know. I was pointing out the title design, not the cover itself, since I think the US cover is fine. Except for it's hideous title design...

Peter Park said...

Seems like Ubisoft thinks Westerners think of clunky rigid machines when they think of giant mech and fails to connect 'sleek', 'sexy', 'elegant', and the like with them. They may know what they're doing... They may have data that shows that fact, but the fact I know is that their design is just plain ugly, and I do not like it. -_-